Are you still sending generic emails from your Shopify store? It's time to step up your game and customize Shopify emails to enhance customer communication. In this guide, we'll walk you through the easy steps to make your Shopify email notifications more informative, valuable, and aligned with your brand.
Why Customize Shopify Emails?
Customizing your Shopify emails allows you to:
- Provide a consistent customer experience.
- Make emails more informative and valuable.
- Reinforce your brand in every communication.
- Seize marketing and conversion opportunities.
- Simply, because you want to!
How to Customize Email Templates in Shopify?
Customize Logo & Accent Color:
- Navigate to Settings > Notifications.
- Click on Customize Email Templates.
- Change the logo and accent colors for all email notifications.
- Save changes to apply store-wide.
Change Subject Line:
- Go to Settings > Notifications.
- Select the email template you want to modify.
- Click Edit Code to edit the template.
- Change the subject line using Shopify variables.
- Preview and test before saving.
Edit Shopify Email Liquid File Code:
- Access Settings > Notifications.
- Choose the email template.
- Click Edit Code to modify the HTML code.
- Add your HTML and Shopify liquid code for customization.
- Preview, test, and save changes.
Advanced Tips for Customization:
- Use Shopify Variables to Personalize Emails:
- Insert liquid variables for personalized subject and body content.
- Example: {{ billing_address.first_name }}
- Apply Conditions Using Liquid Code:
- Create condition-based customizations.
- Example: {% subtotal_price < 100%} Offer free delivery on orders above $100! {% else %} You're eligible for free delivery. Complete your order now! {% endif %}
- Customize Emails Using CSS:
- Add CSS to HTML elements for styling.
- Example: <style>p { font-family: monospace;}</style>
- Customize Apps Through Apps:
- If coding isn't your thing, explore Shopify apps for easy customization with built-in templates.
Now that you have the tools, it's time to modify your Shopify emails and elevate your customer communication. Ready to transform your Shopify emails? Let's get started!
Read Full Detailed Blog: https://meetanshi.com/blog/customize-shopify-emails/
